Beauty has a simple, yet versatile soul

We reinterpret the new make-up trends with a fresh, yet decisive allure, giving our best in our latest generation formulations, strictly Made in Italy, and in the careful choice of the most sophisticated textures and different shades of color, from the most sophisticated to the most eclectic.

We want to give expression to the nuances of your personality so that you can give color to your personal idea of beauty and experience your beauty ritual with intuitive, simple, quick gestures dictated by the innovative design – elegant yet practical – of our packaging.

Latest from our Magazine

Best Color MakeUp at SHANGHAI FAIR MAY 2024 ✨

Best Color MakeUp at SHANGHAI FAIR MAY 2024 ✨

We are excited to share the great success of our participation in SHANGHAI FAIR IN MAY 2024! 🎉 📅 Date: May 10-12, 2024📍 Location: Shanghai International Expo Centre It was an incredible event, and we want to thank everyone who came to visit us. 💄 At Best Color MakeUp,...

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Professional Beauty – Dubai

Professional Beauty – Dubai

Bestcolor Make Up with its stand was at the Professional Beauty Dubai exhibition February 20 - 21, 2023. The fair is held annually in Dubai and is organized by the Professional Beauty GCC. The event provides a platform for companies in the beauty industry to present...

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Beauty Istanbul

Beauty Istanbul

At Beauty Istanbul, the international trade show for Cosmetics and everything related to the world of beauty, the numbers were significant, with an exceptional international participation in the event, which is reserved for only industry professionals. To the buyers...

read more
Best Color MakeUp at SHANGHAI FAIR MAY 2024 ✨

Best Color MakeUp at SHANGHAI FAIR MAY 2024 ✨

We are excited to share the great success of our participation in SHANGHAI FAIR IN MAY 2024! 🎉 📅 Date: May 10-12, 2024📍 Location: Shanghai International Expo Centre It was an incredible event, and we want to thank everyone who came to visit us. 💄 At Best Color MakeUp,...

read more
Professional Beauty – Dubai

Professional Beauty – Dubai

Bestcolor Make Up with its stand was at the Professional Beauty Dubai exhibition February 20 - 21, 2023. The fair is held annually in Dubai and is organized by the Professional Beauty GCC. The event provides a platform for companies in the beauty industry to present...

read more
Beauty Istanbul

Beauty Istanbul

At Beauty Istanbul, the international trade show for Cosmetics and everything related to the world of beauty, the numbers were significant, with an exceptional international participation in the event, which is reserved for only industry professionals. To the buyers...

read more
Serena Izzo

Serena Izzo

CEO and new face of the company!

 

Hi! My name is Serena and I live for my dream…. Heart and resourcefulness have accompanied me so far: behind and within the choices that today make Best Color a creature with a unique character, where careful cosmetic research meets Italian taste and quality. And then creativity, which never has only one direction, but is the sum of many movements. Just like me. That I never stop and always wish to push myself further. Because they say “doing” is never enough, but “making a difference” is my mantra.